FESTIVAL goers attending this year’s Glastonbury used a record amount of mobile data as thousands shared photos and videos of their favourite acts, EE has revealed.
The network said it experienced a huge 76 percent increase in data consumption compared with the last event before Covid in 2019.
Company says Diana Ross was most favourited act in their Glastonbury app too[/caption]
In total, the firm alone handled 182 terabytes of data.
That’s the equivalent to viewing 7.2billion Instagram posts across the weekend or downloading the Beatles‘s hit Hey Jude 5.4million.
Demand has rocketed due to attendees increasingly sharing content from big events on social media.
EE, which is the technology partner for Glastonbury, also released a planning app for the festival.
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5.6million performances were added by users, the company said.
And the most popular turned out to be Diana Ross, who was earmarked by 53,000 fans.
The festival was also headlined by Billie Eilish, Paul McCartney and Kendrick Lamar.
Around 193,000 devices downloaded the app in total, with 39,000 of those watching at home.
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“With so many new and exciting ways for Festival goers to share their Glastonbury experiences with friends and family, it’s no wonder that every year we see the demand for data increasing,” said EE’s Pete Jeavons.
“This legendary Festival is one of the most exciting places on the planet for music fans, and our data shows that people are as keen as ever to use our technology to make the most of their time at Worthy Farm; it makes us all really proud to see how many people benefitted from the ability to plan their line ups and catch their favourite artists.”
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EE also had a recharge tent for anybody to power up their smartphone.
Almost 12,000 people made use of it throughout the festival.
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