As a press release for DragCon 2022 points out, “Some of the biggest beauty trends are techniques first innovated by drag queens — baking, contouring, thick block eyebrows, overlining lips, highlighter, etc.” Elle went even further, memorably quipping that, unbeknownst to us, we’ve actually learned “everything we know about beauty from drag queens.” Through watching them painstakingly paint their faces on “Drag Race,” in particular, it’s become clear just how intertwined the two communities are. 

However, as celebrity makeup artist Renny Vasquez opined, “I don’t think that the drag community gets the credit they deserve for the trends that are happening with makeup — so many trends started within the drag community,” (via Elle). Vasquez added, “I would love to see drag get more recognition for it.” This year’s DragCon event looks set to correct this imbalance by showcasing a plethora of wildly different beauty brands, all of which are, crucially, owned by members or allies of the LGBTQ+ community. 

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