Spurs step up bid to land £500m naming rights deal for stadium with Nike and FedEx among brands linked

TOTTENHAM are stepping up their bid to bag a £500million naming rights deal for his or her stadium.

Spurs have been in talks with a number of blue-chip corporations and international manufacturers earlier than the Covid pandemic.

With the nation now starting to return to regular the North Londoners have elevated their efforts to get an organization to pay to place their identify on the membership’s magnificent 62,000-seater area.

Tottenham are in discussions with a number of potential suitors a couple of long-term deal, probably 20 years, for round £25m a 12 months.

But the financial issues ensuing from the Covid disaster and the uncertainty attributable to Russia’s invasion of Ukraine, might imply they must decrease expectations.

The £1billion stadium has been known as The Tottenham Hotspur Stadium because it opened in April 2019, seven months delayed.

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It is the third largest soccer stadium in England and the largest membership floor in London.

It additionally options the world’s first dividing, retractable soccer pitch, which reveals an artificial turf area beneath for NFL London Games, concert events and different occasions.

Tottenham have all the time meant to promote the venue’s naming rights.

Many manufacturers have been beforehand linked with the deal, together with Nike, Federal Express, present shirt sponsor AIA and HSBC

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Despite the present financial local weather, Spurs are hopeful of touchdown an settlement, particularly with numerous non-football occasions – which needed to be placed on maintain in the course of the pandemic – deliberate for this 12 months.

They embody rugby union, rugby league’s Betfred Challenge Cup Final and music concert events by big-name stars Guns N’ Roses and Lady Gaga.

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